Use Articles to Sell Your E-book
Stephen Beck
You can make money online by marketing information products like e-books and more. By this point, you will have researched a topic online, using keywords to narrow your field. Now the writing is complete and the website is online, you need to drive traffic to the website selling your e-book.
What is one of the best ways to get more visitors to buy your e-book?
Articles, of course! When you write articles around the key word phrases from your e-book research, you will increase the backward links to your e-book. This is done with a link at the bottom of each of those articles leading people back to your e-book page. At the bottom of your article, you can write something about the author and what you will give them when they arrive at your website. Some people call this your ethical bribe.
If your article helps your readers to save money, then you have reached a thrifty audience. They might like other money-saving tips. At the bottom of each article, include a blurb like this: "Stephen Beck is a financial expert who writes articles to help people save money on their wedding. Get your free copy of Celebrate " Great Money-Saving Tips for Your Fabulous Wedding. Click here for free information". This backward link brings traffic to your website.
When customers click that link, they arrive at your website. A pop-up collects their e-mail address so you can send their free copy. At the same time, they are exposed to all the benefits of your wonderful e-book, which encourages them to buy.
Once your article is written, you will blast it to the articles and e-zine directories on the web for massive e-book promotion. Why in the world would we blast them all over the internet? Because webmasters are notoriously lazy and they love free articles. They don't mind a bit that your articles are going to direct the reader back to your website.
As you write and submit articles, you develop a reputation as an authority. This increases your name recognition. At the same time, the backward links increase your rankings in the search engines while driving more traffic to your website. This is a great way to use articles to sell your e-book.
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