Article Marketing - Why You Should Only Submit Unique Articles
Kristin L. Thorne
Article writing and article marketing has been a very popular way of marketing products and websites. It can be a very effective way to create backlinks to your websites, but only if you do it the right way!
It is a low cost - but often a very time consuming task to write and submit your articles to maybe hundreds of article directories and Ezine directories. To simplify your job, you may make use of one of the free or paid article marketing software tools.
You write a great article, use all the best keywords, and all the search engine optimization strategies you know, and you also create a compelling bio. When you have done that, you paste your article into the article marketing submission software, and hit the Submit button.
Now you just sit back, and wait for the rush of traffic that your great article will bring to your website. Just if things were that easy! Maybe you have had success submitting your articles that way in the past, but not anymore.
As with everything else in life, the Internet has undergone rapid changes, thus making article submission far from being as effective as it was only a few years ago.
The Problem:
What happens, is that you now submit the same version of your article to every article directory, which means you are spreading duplicate content all over the net. Most of the major search engines now filter out duplicate content, so even though your article is now on hundreds of article sites, now it may only count as one single inbound link to your website.
The Solution:
To keep submitting your articles to the article directories, but only unique versions of each article, because you want each and every article to produce a unique link to your site. By submitting unique articles once a week, or more frequently, you can have hundreds or thousands of inbound links to your website within a few months!
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