The major factor for success on the Internet is link popularity.
If you have good link popularity it can increase traffic to your
web site by bringing high ranking on search engines. It is quite
difficult task for a new site to build link popularity which has
just born here we will discuss what strategy a new site should
adopt to boost link popularity. First of all let's understand
the meaning of link, link popularity and link exchange. What is
Link and Link Popularity? The link (hyperlink, or Web link) is a
connection from one web resource to another. Internet begins
with the hyperlink and a person go from one page to another page
by clicking link. Links are the buttons and underlined text on
web pages that take you to other pages on click. What is Link
Popularity? Link Popularity means how much you are known on the
internet which can be measured how many sites or web pages
linked to you. Link popularity is a measure of both the quantity
and quality of sites that link to your site. Link Popularity is
the number of quality hyperlinks pointed to your website. What
is Link Exchange? In Link Exchange basically, we exchange links
- you add my link to your website and I will add your link to
mine. It is a barter system give link and in return get link .By
exchanging links, with theme based sites or authority sites you
can increase your websites link popularity and which will
results into increase of your website search engine rankings.
What are new site link exchange problems? For new sites it is
quite difficult to get linked with other sites. Even the google
takes the site for indexing if it has got few inbound links from
other websites. Google says "The best way to ensure Google finds
your site is for your page to be linked from lots of pages on
other sites..." In one of the reason for site not listed Google
has explained: "If we have not picked up your site and it has
been several months, then it is likely that our spiders are not
able to find your site. If you increase the links pointing to
the page, Google will likely find your site in the future. " It
is clear that your site will not be listed on Google quickly.
Search Engines usually takes news sites very fast if you are
linked by other popular related web sites. New site will also
not get reciprocal link from other sites because of non
popularity or 0 PR (Google Page Rank). Link building strategy
for new site owners Now what strategy should new sites adopt to
get started on the Web? Here are the few one, which will work.
1. Get Listed on Free Top Web directory Try to get listed on
open directory project DMOZ (
www.dmoz.org.) and also submit
your site to Yahoo! by visiting
http://docs.yahoo.com/info/suggest/. Be sure to follow their
guidelines for listing. The important free directories in
addition to dmoz are:
http://www.dmoz.org http://dir.yahoo.com
2. Get Links for Your Associates Try to get link from your
associated or friends web sites. If you are in business you can
get link from your dealers or business associates. It will also
help you in getting theme bases links. In initial stage you can
take link from your friends and relative web pages or site
although they may not be theme based but at least search engine
like Google will find your link and index you. 3 Free Site
Submission Tools There are lot free site submit tool are
available on the Internet. Use them to get listing as for the
new site owner it is difficult to find the important search
engines. Be careful and do not submit many time to same search
engines as they may consider repetive submission it Spam.
Further try to keep away from FFA pages as they are treated as
'link farms" by search engines and listing is penalized. 4. Join
Discussion Forum The Discussion form is another media to get
inbound links. Join the Message Board which is related to the
theme of your site and if you are expert in your field you can
reply the many threads. Be sure to include your URL in your
signature and also anchor text to be linked with URL should be
your site Keyword. If the message board allows it, you can even
include a short promotional blurb about your site at the end of
your posts. Even if you do not post try to add your url in
profile and it is also an inbound link and is important if from
your theme based Forum. Try to add your details i.e city,
country name, interest and occupation in profile as it will make
your theme based pages where all contents are related to you. 5.
Email based discussion Email based discussion lists, which are
archived on the web in static HTML pages can also be used to
boost the link popularity of your site in a similar manner. In
this case, the signature file that you use with your email
program should contain the URL for your web site. 6. Reciprocal
links request low page rank sites The New site faces difficulty
in exchanging link with high Page Rank Sites. It is better to
start exchanging link with sites which are related to your topic
or theme of your site even they may have low Page Rank. You will
see that there page rank will increase with the time and you
will gain. 7. Link Popularity through Awards Try to join the
award sites. There are many sites which open contest or award of
good site design or good content site you can apply for it. If
you get a chance to which your brief site content will be
published on Award site, which will increase your link
popularity. 8. Major Industry Associations There are many
industrial association sites which publish free listing of there
sites. Just find the association site relating to your products
or theme of site and get listed. 9. Signing of Testimonial Lot
of website ask to write testimonial and also add your URL. Just
study the site and write brief genuine testimonials about the
website. If you will be able to write good, genuine testimonial
you are sure to get listed there with your comment. Do not sign
guest books with vague comment just to get link. 10. Discount
Offer You can offer a discount or concession on your good,
products and services to anyone who put a small banner or text
link back to your site. 11. Affiliate program Set up an
affiliate program, which is an excellent way to boost link
popularity. Your affiliate members will put there affiliate code
on there sites which will contain your URL and your will get
theme based inbound link. 12. Free Netcard Try to make free
netcard available on the Internet and your complete detail to
make your full information page and inbound link is also
important as it is your business card on net. It is always said
better beginning is half done. So if new site adopt the above
method to increase link popularity they are sure to build good
page rank in the beginning and latter on all higher page rank
web sites will be ready to exchange link with you and will
result into building of solid link popularity for your site. You
should not expect results (Increase in search engine ranking) so
fast. Wait for at least 3 month till search engines index you
all full site pages.
About the AuthorThe Article is written by IndiaBook Team specialized in link
popularity building and link management. Visit SEO Company India for
more information. Learn More about Link Popularity building
Expert Services.
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