Keeping your vacation rental or bed and breakfast full during
the year doesn't have to be difficult. Below are some helpful
tips on creating a vacation property listing that will attract
more vacationers to your property.
Property Contact Information
Property contact information is the most important part of your
property listing. By including as many pieces of contact
information as possible on your rental listing you are ensuring
that the you can reply to the person in a timely fashion and
have a better chance at getting their business. Don't add
contact information that you occasionally use, such as email. By
including contact information, the visitor assumes you will be
checking it regularly.
Property Description
This is the place for your rental property to shine. Write
descriptions that accurately depict how your home looks, what
featured amenities it offers and the great attractions nearby.
Remember that your visitors may not have been there before and
are trying to determine if this is the place that they will want
to create their treasured vacation memories.
Rate Information Many vacationers have a specific budget
they are working with for their trip. It is important to have
accurate and detailed rate information for them to choose
from.
Pictures Pictures are the second most important part of
your rental property listing. Many vacationers select their
vacation rental by how it looks. If listings do not include
pictures it is very likely that it will be passed up. Pictures
that are helpful for vacationers are: exterior photos of the
cabin/bed and breakfast; photos of the surroundings, such as
lakes, rivers, woods; interior photographs of the kitchen,
bathroom, or bedroom; and attractive amenities, such as,
Jacuzzis, hot tubs and swimming pools.
Directions Additional driving instructions or helpful
landmarks are a nice addition to your rental listing.
After creating your property listing, come back a day later and
read it as if you have never been there before and ask yourself
a few questions. Does it give you a way to book your property?
Does it tell the visitor how great it really is? Do I have the
right pictures added? Can I easily get to the home? Following
these steps will ensure your property stays booked all year
round.
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