Are you always looking for new and better ways to market your
web site? Search engines are always on the look out for fresh
content. When doing a search you don't want old content popping
up, you want to have the most up to date information. Search
engines will generally reward those sites which provide new
content on a regular basis ie daily or even bi-weekly.
On of the best ways to provide fresh content is to create an RSS
Feed.
What is an RSS Feed?
RSS stands for "really simple syndication." For example, I write
articles every 2 weeks and place them on my web site. I then
link to that article from my home page and from my article
headlines page. I make that article available to others as an
item in my RSS file. People who use RSS readers or news
aggregators can read then link to your article from their web
site.
You have now syndicated your content for others to view. This is
a great way to improve or maintain your search engine rankings
by naturally getting incoming links. Every time you write a new
article it will be instantly available to thousands of web site
owners.
How to create an RSS File
RSS files use the XML langauge. This is similar to html except
you must be careful to use closing tags and be sure to validate
it before you use it. An XML file contains the information
(Title, Description and Link URL) that your Audience will
receive through a RSS reader.
Here is all you need to create an RSS file:
-Title
-Description
-Link
1. Open notepad on your computer, then copy and paste the
information below replacing it with your own title, description
and link information.
The first part contains information about your web site. The
second part contains information for one of your articles. You
can also include optional information in your headlines such as
langauge, copyright info, contact email addresses, or an image.
Try to limit the number of articles you wish to include in your
RSS file to 5 or less. Enclose your RSS information with the xml
and rss versions you are using followed by the channel and item
tags. Finish off with the RSS closing tag.
Here's the example:
Web Site Design | Hosting | Marketing
http://www.isitebuild.com
Affordable Web Design in Maryland
en-us
How to Add a Search Engine to Your Site
http://www.isitebuild.com/add-search-engine.htm
When visitors arrive at your web site you want them to find the
information quickly otherwise they will lose patience and move
on. A great way achieve this is to add a search engine or search
box to your web site.
You have now created your first RSS file that is almost ready
for syndicating.
What do you think about this article? Do you agree or disagree with it? Be the first to comment on this article, and share your thoughts with the world. No registration is required to post comments.
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Article: How To Create An RSS Feed For Your Web Site Author: Herman Drost Publication Date: 2008-01-27 Total Views: 362 Word Count: 447 Category:Home /
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