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Associated Content Inc. Raises $5.4M;Broadband Focused Investor SOFTBANK Capital Leads Financing Rou

By: Associated Content

Published: February 5, 2008
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Denver, CO, January 12, 2006 - Associated Content Inc., an online publisher of valuable, user-driven content, announced its securing of $5.4 million of Series A equity capital. SoftBank Capital, which invests in leading companies that will benefit from the widespread adoption of integrated, broadband networks, led the investment round.

Associated Content will use the funding to rapidly grow its user-driven information portal, www.AssociatedContent.com , to augment its leadership with additional top media professionals, and to continue to develop the Company's proprietary publishing tools and platform.

Concurrently, Associated Content announced the appointment of Eric Hippeau and Mike Perlis, both partners at SoftBank Capital, to its Board of Directors. Hippeau and Perlis join Ron Conway, Rich LeFurgy, founder Luke Beatty, and Non Executive Chairman Tim Armstrong on the Board of Directors. "Associated Content is a leader and innovator in the user-driven content space. They have built a massive library of content that is extraordinarily valuable when combined with the unique revenue management system that they have developed," said Eric Hippeau, managing partner of SoftBank Capital. "Associated Content has attracted a world class team. We look forward to helping them rapidly accelerate the growth of the company."

Luke Beatty, Associated Content's CEO and founder, noted that "Adding SoftBank Capital as a partner further positions Associated Content to take a leadership role in the high-growth, expansive online media market. Their online media and publishing expertise and support will help us to aggressively advance our content and technical assets, while at the same time, increase their distribution to the public and other media companies."

About Associated Content Inc. (www.AssociatedContent.com ) Associated Content Inc. is a user-driven content publisher and provider. The Company is developing proprietary publishing technologies and organically building a collection of talented content producers that use the technologies to produce text, audio and video content on a multitude of topics. The Company's media assets are user-focused and optimized for discovery and revenue generation. The Company makes its content available to licensees and to the public at www.AssociatedContent.com. Associated Content is based in Denver, Colorado, and New York, New York.

About SoftBank Capital (www.sbcap.com/ ) SoftBank Capital is an independent venture capital firm focused on high-growth technology-based businesses benefiting from the rapid deployment and adoption of broadband and mobile technologies. Through its current fund, SoftBank Capital Technology Fund III L.P., the firm has invested in Anystream, Beliefnet, InsiderPages, LiteScape Technologies, Nellymoser, The NewsMarket, Perpetual Entertainment and Thumbplay.


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