Ranked as the nation’s leading manufacturing public relations
firm, TR Cutler, Inc. (www.trcutlerinc.com/ ) based in Fort
Lauderdale, Florida, is launching a new affinity program
providing intensive Manufacturing PR Media Blitz’ to members of
manufacturing associations. According to Cutler, “Manufacturing
Associations have been seeking ways to drive additional revenue
streams. Over the past few years membership revenue has
decreased and service revenue has been one of the few ways in
which these associations have been able to survive. Due to the
leadership role that TR Cutler, Inc. has in the manufacturing
public relations arena, we have decided to introduce a program
that will allow manufacturing associations to offer their
members deeply discounted PR services starting in September
2005. There will be no cost for the manufacturing associations
to participate in the program.”
- Cutler founded the Manufacturing Media Consortium™ in the same
year. This is a group of more than 2000 journalists worldwide
writing about trends, data, case studies, profiles, and features
in the manufacturing and industrial sector. Cutler worked with
hundreds of media outlets to expand the coverage and importance
of the manufacturing media coverage. - Cutler created the "Mass
Marketing Manufacturing Media Blitz," a comprehensive 90 - 180
day program allowing manufacturers with little web presence or
with a new product introduction to go from zero to sixty in a
short-term PR campaign. - Cutler authored The Manufacturer's
Public Relations and Media Guide in 2000, which quickly became
the key media resource guide for manufacturers seeking coverage.
- Cutler has been the spokesperson of the ETO
(Engineer-to-Order) Institute, since 2004. The organization has
quickly become the key resource for non-repetitive
manufacturers. www.etoinstitute.org. - Cutler was recently named
a Contributing Editor to InMFG magazine and
IndustrialLeaders.com in 2005.
The manufacturing associations that become early adopters of
this Affinity Program will receive the highest rebate level from
TR Cutler, Inc. Cutler expects more than 200 manufacturing
associations to participate in the program by the end of 2006,
serving more than 4000 manufacturers in North America.
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Article: Manufacturing PR To Be Available To Manufacturing Association
Members Author: Thomas Cutler Publication Date: 2008-01-27 Total Views: 113 Word Count: 306 Category:Home /
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