Have you ever wondered how successful domain speculators sell
their domain names?
I recently interviewed some big names to learn their secrets.
Due to the length of the discussion I have had to break up the
entire conversation to several segments.
We begin our exclusive 6 part interview series with the
following question.
"What is the most important advice you would give to new domain
owners hoping to resell their domain names?"
Our panel includes:
Michael Collins (VP Marketing, Afternic.com/ ), Zane Lawhorn
(President, 1 Domains International, Inc), Michelle Miller (COO
BuyDomains.com/ ) Daniel Mejia (DomainsBot.com/ ), Stewart Reynolds
(EchoArts.com/ ) Joe Devlin (ToGoDotCom.com/ ) Robert S. Kieren
(NameProdigy.com/ ) DomainSpa.com Andrew Allemann
(WebMasterExpert.com/ ) William J. Piniarski (Owner of
Webcs.com, Time2Sell.com/ ) Michael Green (Marketing Guru &
Founder, HowToCorp.com/ )
Joe Devlin: Do your homework. Know what makes a domain name
valuable and have a plan before you register a domain. A domain
name is in essence a business card to the world. Match the
message a domain name can send with a business that needs to
send that message and you have created value.
Andrew Allemann: Don't buy too many domains before you sell one
or two. You may not be buying quality domains and may never sell
them.
Stewart Reynolds: Have your domain names appraised to find out
which names are the most valuable. Then have the most valuable
domain names pointed to a page where prospective buyers can
contact you. On that page post your asking price and request
offers.
Michael Collins: I guess it would seem self-serving to say list
them at Afternic, but letting people know your domains are for
sale is the first step. There are many ways to promote your
domain for sale. Listing them on leading domain name exchanges
and putting a for-sale notice on a website hosted on your name
are among the best. Set a reasonable price. The biggest mistake
I see is overpricing. There are many people who think their two
and three word generic domains with limited market size are
worth tens of thousands of dollars. If you do not have
successful experience selling names, consider a reputable
appraisal service. You have to be careful with appraisals too.
Many appraisals are inflated to entice people into marketing
relationships.
Michelle Miller: Price the name realistically and use a trusted
broker BuyDomains.com offers a 100% FREE listing service that
allows anyone to post their domain for sale. Our site gets over
50 million hits a month, instantly giving individuals the
opportunity to gain free exposure and sell their name.
Would you like to know more of what these experts say. Visit:
http://www.OpenForSale.com
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