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World Trade Magazine 70,000 Readers Learn About

By: Thomas Cutler


"Engineer-to-Order Manufacturers Find Little Global Competition" is an important feature in World Trade Magazine. The 70,000 plus senior executives and managers reading the publication have purchasing influence over their supply chain. Global competitiveness is central to the publication's message. According to the World Trade Magazine article, "ETO (Engineer-to-Order) manufacturing cannot be outsourced. The unique one-of-a-kind products manufactured are produced and completed in the customer's site and are modified as an engineered work-in-progress. It is this specific geographic requirement that provides these manufacturers a global competitive advantage.

The term engineer-to-order (ETO) denotes a style of manufacturing rather than a specific industry segment. Other synonymous terms are "project-based" or "custom" manufacturers. ETO companies typically have distinct characteristics about the way they conduct business that differentiate them from discrete or repetitive manufacturers."

Thomas R. Cutler author of the feature article founded the Manufacturing Media Consortium in 1999, which has grown the participation from 300 journalists to more than two thousand key clients, journalists, editors, trendsetters, and key business leaders worldwide. Cutler has authored more than 1000 articles for a wide range of manufacturing periodicals, industrial publications, and business journals including most of the leading monthly trade publications. Cutler is the author of The Manufacturers' Public Relations and Media Guide. Cutler was voted #1 Manufacturing Journalist for the third year in a row.

TR Cutler, Inc. is the nation's largest manufacturing marketing and public relations firm and based in Fort Lauderdale, Florida. Cutler is widely respected as the leading journalist expert in the Engineer-to-Order (ETO) environment having authored hundreds of feature articles on the subject. "It's a fascinating sector of manufacturing and quite different that repetitive manufacturing that has a totally different series of considerations. These are unique one-of-a-kind products that are changed and re-engineered throughout the manufacturing process. Correct technologies are required to work in this special environment," according to Cutler.

TR Cutler, Inc. www.trcutlerinc.com Thomas Cutler 954-486-7562





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