Sirius unveiled its new Portable Satellite
Radio Digital Player Combo recently. Now you can record and
use the playback function in your car! Weighing in at less than
4 ounces, the Starmate replay is only 5 inches by 1.9 inches and
allows recording of up to 44 minutes of Sirius Satellite Radio
Programming. The new product comes with a car mount and is
available to consumers in October 2005 for a reasonable price of
$129.99. In addition, an option home kit is available for $39.99
and allows users to record at their leisure in their own homes.
Sirius One, the new car radio which was also unveiled recently
is the same size of the Starmate, but weighs 5 ounces and costs
considerably less, $79.99, what a steal in comparison! The busy
holiday season for Sirius is crucial for the company; they are
banking on increased customer base and increase sales of their
receivers and accessories. "The Starmate Replay and Sirius One
offer an easy and inexpensive way to get Sirius," said Bob Law,
senior vice president and general manager of Sirius's Consumer
Electronics Division.
Sirius reported to have 1.8 million subscribers and they are
looking to increase this base dramatically. Its only real rival,
XM Satellite Radio Holdings Inc reported 4.4 million subscrivers
during the second quarter of this year. Both companies are
strongly pushing advertising and are expected to take a huge
advantage of the holiday season in order to increase sales and
subscriber base.
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